DJNEFF

ART & DESIGN

NEFF ink. is the art direction, graphic design, and brand identity work of artist DJ Neff. His work utilizes street art, conceptual thinking, and a do-it-yourself attitude. 

Burger King NASCAR

Project :  NASCAR Team Design

Description :  Getting to design a NASCAR was a dream come true. Burger King's inaugural year with team Waltrip and driver Bill Elliot. A gold car with a big black crown felt like it just designed itself. Funny thing was first we made a car to look like real flames were coming off of it. It was used for the unveiling and ran only one race. Waltrip said that we shouldn't have a black car since it was harder to see on the track. Even though we loved the real flames, we loved the solid gold just as much. In addition to the car I also designed the team uniforms, car hauler, tool kit, and all other team gear. Big project, big fun. 

www.burgerking.com


All Images on this Site are Copyrighted 2014 DJ NEFF